Your task is to answer the questions below, give reasons for you answer and say how they do it.

What are advertisers trying to do?
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a. sell you a product
b. influence your thinking
c. build up brand loyalty
d. all of the above
e. none of the above
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Does knowing this change how you look at advertising? Why?

Does knowing this change how you act as a consumer? How?
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To help you answer these questions go to the process